In today’s hyperconnected world, the phrase digital transformation is on every executive’s agenda. Boards demand it, competitors pursue it, and customers expect it. Yet despite the billions […]
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360 Customer view in 3 minutes
Challenge: Connect 3 channels in 3 minutes It can seem like an impossible and very time consuming task to connect all your channels and systems and get […]
Read moreState of personalized communication
What are marketeers doing with personalization? Which channels are being personalized? Is it working? What is the aim of the personalization? What are the trends? E-mail channel […]
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