Marketing Cloud Engagement
Scale customer engagement with marketing automation connected to your CRM — data extensions, segmentation and automated journeys.
Scope and Key Functionalities
Initial Tool Setup
- CRM connector installed to synchronise data with Salesforce
- Custom web and email domains configured
- Users and permissions configured
Content & Segmentation
- Email template for campaign communications
- Landing pages and web forms with your brand's look & feel
- Data model configured and synchronised with Salesforce CRM
- Data extensions to gather and segment prospect information
Campaign Automation
- One marketing-campaign journey to automate lead engagement and prioritisation
- Dedicated training so your team can create new journeys on their own
1 CRM connector · Up to 2 custom data extensions · Up to 2 DNS domains · 1 branded landing page · 1 automated campaign journey · 2 email templates · Up to 3 training sessions of 2 h
Delivery Plan
Initial Analysis & Consulting
Up to 3 sessions (6 h) with business stakeholders and key users.
Implementation & PM
Marketing Cloud configuration with dailies, weeklies and end-of-sprint meetings.
Testing & Trainings
Testing of the implemented solution and up to 3 training sessions of 2 h.
Users Activation & Go-Live
Readiness evaluation, user activation and project go-live.
Other Accelerator Packs
See the full catalogueMarketing Cloud Engagement, answered.
The questions buyers ask before committing to this pack.
How much does a Salesforce Marketing Cloud Engagement implementation cost?
The Eksido Marketing Cloud Engagement Accelerator Pack costs a fixed 9,300 € against the published scope. Taxes and Salesforce licences are not included.
How long does a Marketing Cloud Engagement implementation take?
The Eksido Marketing Cloud Engagement Accelerator Pack takes 2 to 3 weeks, from the first analysis session to go-live.
What is included in the Marketing Cloud Engagement Accelerator Pack?
One CRM connector, up to 2 custom data extensions, up to 2 DNS domains, 1 branded landing page, 1 automated campaign journey, 2 email templates, and up to 3 training sessions of 2 hours so your team can build further journeys itself.
Should I choose Marketing Cloud Engagement or Marketing Cloud Next?
Both Eksido packs cost a fixed 9,300 €. Engagement is the established Marketing Cloud product connected to your CRM in 2 to 3 weeks; Next runs marketing on the core Salesforce platform with a Data Cloud foundation in 3 to 4 weeks. The free Salesforce Assessment tells you which fits your data landscape.
Talk to us about Marketing Cloud Engagement.
Tell us where you are today and we will tell you whether the Marketing Cloud Engagement pack fits. Before any project starts, you get:
- A written scope against the published pack
- A fixed price (9,300 €) and a delivery plan
- A 3 month guarantee from go-live
Not sure this is the right first move? The free Salesforce Assessment answers that in two to three weeks, at no cost.