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Extend the reach of Journey Builder As you might know by now, activities inside Journey Builder are building bricks of a journey. These are objects th...

Facebook campaigns directly within Journey Builder Create Facebook campaigns directly within Journey Builder. Just drag the ad campaign onto the journ...

Understand your data and optimize your campaigns in real time Since September 2018 Datorama has become part of Salesforce Marketing Cloud. With Datora...

Personalized ads and customized site experiences The integration with Google Analytics 360 in Salesforce Marketing Cloud will deliver you a feature ca...

Einstein Engagement Scoring Einstein will help you understand your customers better and help you to visualise and predict their behaviour. In other wo...

Quick search across admin, platform and settings The Marketing Cloud Setup link is the new Admin link, which you can find in the Settings menu. Search...

Easily create, test, and deploy your journeys With Journey testing in Journey Builder you can be confident running simple or complex customer journeys...

Create advertising audiences for your Social Media and Google ads With Advertising Studio you can build targeted campaigns using your consumer data. C...

You don’t need to be a developer to understand AMPscript Compared to other scripting languages like JavaScript of Python, AMPscript is developed for o...